Aditya Birla Group (ABG), Tata motors and LIC of India have emerged as the top three companies this fiscal, out of 40 leading Indian firms in terms of reputation, according to a study by information and insights provider Nielsen. As per Nielsen’s corporate image monitor 2012-13, conglomerate ITC ranked fourth while IT major Infosys and Wipro are tied at the fifth spot in the survey, which has been designed to track reputations of leading Indian companies and provide actionable insight that help companies build their corporate brand. Aditya Birla group has emerged best in class across all the six pillars of corporate image, Nielsen said in a statement.

The six pillars of corporate image comprise product and service quality; vision and leadership ; workplace management; financial performance; operating style and social responsibility, it added. ABG unseats Tata Motors, which was the Numero Uno last fiscal.

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