An NRI in Singapore has launched a global online selling platform, SelluSeller, which enables merchants and enterprises to sell their products on various e-marketplaces across Asia.

The Singapore-headquartered Anchanto has developed this innovative platform to be the most suitable tool for empowering sellers and giving them access to global marketplaces throughout South East Asia, Japan, and South Korea while also allowing sellers to list products in other international markets.

Within the first month of the launch of SelluSeller, Anchanto has had four major customer acquisitions in Lazada, Bluebell Group, DKSH and PayTM.

“The target is to have 5,000 sellers over the next five months, adding 1,000 sellers a month….SelluSeller was designed and built for cross-border listing and shipping from day one”, says Vaibhav Dabhade, founder and CEO of Anchanto Pte. Ltd., at the launch of SelluSeller, at the Asia E-Commerce Dialogue, 2017.

Elaborating on the Indian market, he said that Anchanto and SelluSeller will collaborate with Alibaba-backed PayTM to reach the larger market in tier 2, 3 and 4 Indian cities with a surging demand for SelluSeller. It started with around 55 distributors and is currently negotiating with some major distributors. Half of these 5,000 sellers will be from India and Indonesia and the rest from Southeast Asia and international markets such as Italy. “We noticed a critical factor that held an opportunity for us to provide a solution to these sellers and to seamlessly list products and manage inventory across all channels with the ease of one single platform,” said Dabhade.

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